By: Patrick Coffee, Megan Graham
Major brands including Apple and Samsung have had critical notes attached to ads. Political advertisers have raised concerns about the tool heading into campaign season.
Patrick Coffee is a reporter at The Wall Street Journal. He covers the marketing beat, focusing on themes such as business leaders, ridesharing, and the intersection of technology and economics, including AI. Patrick's work has been featured in prominent outlets like Business Insider, PR.com, Yahoo Finance, and The Wall Street Journal.
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United States (National)
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Patrick Coffee's coverage primarily focuses on advertising, consumer behavior, and the business aspects of marketing. He is likely to be responsive to pitches that provide data-driven insights into emerging trends in advertising and consumer behavior.
Given his extensive use of press releases and citation of data, Patrick may welcome contributions from industry experts who can offer unique perspectives or proprietary data related to topics such as advertising strategies, the impact of technology (e.g., deepfake) on marketing practices, or shifts in consumer preferences.
As he does not have a specific geographic focus indicated, it's advisable for contributors approaching him with relevant expertise or insights to ensure their pitches are internationally relevant or have broad implications within the field of advertising and consumer behavior.
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