Patti Summerfield

Preston's Summary

Patti Summerfield is a freelance writer, editor, and communications consultant. With a focus on media and advertising, Patti's work has been featured in publications such as MediainCanada and Strategy Magazine. She covers topics ranging from trends in marketing and advertising to sponsorship deals and consumer behavior.

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Geo Focus

Canada (National)

Coverage Attributes:

Beta
Press Release: 44 %
Cites Data: 23 %
Private Sector Announcements: 17 %
Event Coverage: 4 %
Government Announcement: 3 %

Themes Covered:

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Most Recent Topics:

  • Advertisements (Ads)
  • Advertising Campaigns (Ad Campaigns)
  • Advertising Technology (AdTech)
  • Programmatic Advertising
  • Journalism
  • Media
  • Press

Pitching Insights

Patti's coverage heavily focuses on the advertising, media, marketing, and technology industries. She frequently covers press releases and cites data to support her articles. Her focus suggests a receptiveness to pitches related to new product launches or promotions in these sectors.

Given Patti's extensive use of data in her articles, she may be interested in receiving pitches from companies that can provide compelling statistics or industry reports relating to consumer behavior trends, technological advancements impacting advertising and marketing landscapes, as well as insights into emerging platforms for content distribution.

While Patti does not have a specified geographic focus, many of the topics she covers are relevant on an international scale. Therefore, sources with global perspectives or those offering insights into cross-border trends within the advertising and media industries may resonate well with her.

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