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Steve McClellan
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Steve McClellan

Editor

AS SEEN ON
MediaPost

Preston's Summary

Steve McClellan is the Editor of MediaPost's Agency Daily (MAD). He specializes in marketing and advertising, with a keen focus on business and economics, data management, and corporate sustainability. Steve's insights and expertise have been featured in publications such as Modern Tire Dealer, MediaPost, Global Advertising News, NewsBreak, and East Alabama Sports Today.

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Geo Focus

Coverage Attributes:

Beta
Informative: 59 %
Data Driven: 13 %
Interviews Q&as: 9 %
Promotional: 8 %
Events: 5 %

Themes Covered:

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Most Recent Topics:

  • Journalism
  • Media
  • Press
  • Earned Media
  • Media Relations
  • Owned Media
  • Paid Media
  • Marketing Technology (MarTech)

Pitching Insights

Steve's coverage heavily focuses on corporate announcements, product promotions, and general news related to sales & marketing. He seems to be interested in covering new developments within the advertising and marketing industry as well as significant changes or events related to companies' promotional activities.

Given his focus on press releases and private sector announcements, he would likely be most responsive to pitches that provide exclusive insights into upcoming advertising campaigns, major CEO changes in prominent companies within the industry, or unique perspectives on trending sales and marketing strategies.

It is worth noting that Steve does not have a specific geographic focus but instead covers topics of interest globally within the advertising and marketing realm.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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Articles

MediaPost

Serviceplan Fiscal Year Media Grew 2.7%

Serviceplan Fiscal Year Media Grew 2.7%

By: Steve McClellan

Germany-based ad and media agency group Serviceplan, which is making increasing inroads in the US and other parts of the world, has reported some financial details for its fiscal year 2025-26.

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