Yash Bhatia is a web content writer for afaqs!, focusing on national coverage in India. With a passion for marketing and advertising, Yash covers a wide range of topics including influencer culture, brand strategies, product launches, and industry trends. Through his articles, he aims to provide insights into the dynamic world of Indian marketing and advertising.
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India (National)
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Yash Bhatia's coverage is heavily focused on product promotions, advertising, brands, marketing and consumer trends. He has a national focus on India.
When reaching out to Yash with pitches or expert commentary, consider offering insights into emerging consumer trends in the Indian market, innovative marketing strategies by brands operating in India, or analysis of successful product promotion campaigns tailored for the Indian audience. Additionally, providing data-backed analyses related to business growth and sales within the Indian market would likely be well-received.
Given his significant coverage of press releases and citing data in articles, Yash may also appreciate access to exclusive industry reports or studies that can provide unique insights into the topics he covers.
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By: Yash Bhatia
The brands took advantage of the tour's excitement, using humour and clever wordplay to connect with concertgoers.
Brands such as Spinny and POP have partnered directly with 'India's Got Latent,' while Swiggy, Blinkit, and others have collaborated with the show's contestants.
Industry leaders explore the transformative power of performance marketing, sharing insights on effective engagement strategies and measurable ROI at the afaqs! Challenger Brands conference.
Shashank Mishra, the brand head, elaborates on the brand's latest campaign, its objectives, the distinctions between international and Indian markets, and more.
The episode also features Infosys founder NR Narayana Murthy and author-philanthropist Sudha Murty, who share personal anecdotes with humour and charm.
By: Yash Bhatia
The ad aired on news channels like CNN and ABC with the message: "We've bought this ad space to give you 30 seconds of silence. Just silence."
Shivam Puri, CEO, Cipla Health, discusses the brand proposition of Prolyte ORS, the strategy for achieving the Rs 1,000-crore revenue milestone, and provides insights into the brand's marketing mix and growth plans.
By: Ruchika Jha, Yash Bhatia
As a farewell to the passengers on the last flights, the crew played the Bollywood hit song "Kal Ho Naa Ho" as the plane touched down, marking the end of an era and the beginning of a new one.
By: Yash Bhatia
Zomato’s Deepinder Goyal seizes Neeraj Goyat’s sponsorship hint on The Kapil Sharma Show; announces global partnership
YouTube's actions are in accordance with the heightened scrutiny from SEBI regarding unregistered or unqualified investment guidance, which also exposes creators' overreliance on the platform.
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