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6 Thought Leadership Topics Trending in 2024 [Ideas + Examples]

In the world of thought leadership, high-quality content is king.  Each week, 54% of decision-makers say they allocate an hour to consuming thought leadership content. But the majority ...

computer programming

How to Pitch a Podcast in 2024 [Podcast Pitch Examples + Template]

Podcasts have hit the mainstream. Studies estimate that 464.7 million people globally were listening to podcasts by the end of 2023. That’s expected to hit half a billion in 2024. &nbs...

newspapers

Embargoed Press Release - A Complete Guide

A press release submitted under embargo is a document that you share with media outlets ahead of pre-scheduled publishing. Unlike standard press releases, journalists and editors are expecte...

How to Successfully Submit A Press Release

Let’s say you’ve got what you believe is a newsworthy announcement, and you’ve conceived and drafted an appropriate press release to try and generate media attention. So, what now? Wel...

how to write a press release

How to Write an AP Style Press Release

For a press release to get considered for publication, it needs to clearly present information in an unbiased way that grabs the reader’s attention—it’s not as easy as you might think....

How to Create a Music Press Release for 2024

If you’re a musician looking for press coverage, then a music press release is a must. Writing a music press release might not seem like a top priority when you’ve got songs to write...

Submitting a Press Release to The New York Times

With a readership of 9.32 million, The New York Times is one of the widest-circulated publications in the world. That means, press coverage in this prestigious paper can be a golden ticket f...

Submit a Press Release to the Associated Press 

The Associated Press (AP) is one of the most trustworthy newswire services in the world. Like Reuters, the AP doesn’t publish its own reporting but sells it to subscribing networks that us...

How to Submit a Press Release to Google News

Let’s say you have a press release and you want to distribute it to a much wider audience. What better way than to send it off to Google News, right? If only it were that simple.  Whi...

How to Write a New Hire Press Release

Congratulations! After months of searching, you’ve finally found the perfect candidate to fill a key position in your company. Now that it’s time to introduce them to the rest of the bus...

What is a Press Release - Press Release Defined [+ Tips and Examples]

By definition, a press release informs the media and the public about something newsworthy.  But what is a press release really? And what can a press release do for you?  Yes, pres...

How to Write a Book Launch Press Release

Publishing a book is a monumental achievement in and of itself. However, if you want the book to be a sales success, you need to generate publicity. One of the most effective ways to get tha...

How to Write an Event Press Release That Gets Results [+ 3 Examples]

You can use an event press release to advertise any notable, special event to the media. By distributing an event press release to relevant news outlets, you can generate buzz, media coverag...

writing a press relase

A Guide to Writing a New Product Press Release

A successful product launch depends on good-quality promotion.  One surefire way to generate interest is to issue and publish a new product press release. If media outlets are enticed b...

5 ways to immediately save up to 50% on your PR spend

As a consequence, businesses are now looking for ways to cut costs and get a better return on investment in many aspects of their business. They are focusing on Public Relations as one of th...