Allison Schiff

Somewhere between 5 billion and 7 billion years from now, the Earth will crash into the sun, our planet will vaporize and humanity will cease to exist, save for the super rich and their chattel living in terraformed space colonies.

Remember last quarter when PubMatic projected a $5 million revenue dip from a large DSP buyer having switched to a first-price auction in May?

Former Dentsu CEO Wendy Clark on principle-based buying, agencies and AI and the evolution of the agency holding company model.

The Federal Trade Commission published a blog post last week warning companies that using a data clean room isn’t some kind of get-out-of-compliance-free card.

Meta is recommending that advertisers launch new ads into their Advantage+ Shopping Campaigns every single week.

When Nextdoor, a social networking platform for local neighborhoods, launched its advertising business in 2017, CEO and Co-Founder Nirav Tolia declared it would be a $1 billion business by 2020.

Forget cookieless. Now it’s time for ID-less solutions. No doubt you’ve heard someone drop that buzzword in a conversation recently.

With just three days to go until Thanksgiving, the atmosphere for closing arguments in US v. Google on Monday morning in Alexandria was oddly festive.

As a partner at law firm Reed Smith with a focus on ad tech and emerging technology, Nikki Bhargava fields a lot of questions from clients that start with the word “how.”

“Transparency” is a word that gets tossed around a lot in the data-driven advertising industry, usually because it’s lacking.