Alyssa Meyers is a reporter for The Marketing Brew, where she covers a wide range of topics in the marketing industry. With a focus on trends, campaigns, and strategies, Alyssa brings insights and analysis to her articles, providing valuable information for marketers and industry professionals.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
United States (National)
Not enough data
Alyssa's coverage focuses on sports, content & publishing, and product promotions, with a heavy reliance on data and press releases. She is likely to be most responsive to pitches that provide new consumer insights or industry trends backed by solid data.
Given her coverage of diverse topics such as women's sports, TikTok marketing, hiring creatives, brand investments in sports sponsorship among others; she may welcome sources who can offer unique perspectives based on real-world experience within these specific areas.
As Alyssa doesn't have a specified geographic focus but covers broad industry themes extensively using data-driven insights from various sectors including sports and marketing trends.
This information evolves through artificial intelligence and human feedback. Improve this profile .
“Angel is authentically and consistently pushing the boundaries between sports and culture, and that’s a place where Cash App shows up pretty naturally,” CMO Catherine Ferdon said.
By: Alyssa Meyers
But the GOAT of gymnastics tops them all, according to Kantar research.
The market research company published predictions reports for the coming year that also address marketing industry hot topics like TikTok and AI.
The reach of college football is undeniable, but ACC sponsors and media partners said other factors and sports are what make the conference uniquely appealing.
With multiple ways to stream games, millions of viewers tuning into championships, and some of the same sponsors as MLB, the business of youth baseball and softball has been maturing.
The deal is part of a broader push from the brand, which has historically been popular among women, to grow its relevance among younger men.
Cross-generational communities like roller-skaters and dirt-track racers may be appealing to marketers, according to Horizon Media Horizon Media’s third subculture field guide.
By: Alyssa Meyers
Clark is starring in a new co-branded ad from the two companies that State Farm’s marketing head expects to resonate with basketball fans across the board.
By: Alyssa Meyers
The financial services company was a regional sponsor of F1 last year, but recently broadened its partnership globally.
Julie Haddon, who marketed for the NFL and Hollywood studios, made a pledge to herself at watching a 2019 Women’s World Cup match.
(833) 317-6278 
