The sailing league attracts a young, diverse fanbase and luxury sponsors, including a new Rolex deal
Jon Springer is a Senior Reporter at Crain's Chicago Business. He specializes in marketing and advertising, with a strong focus on sports business and sports marketing, covering topics such as the NFL, Super Bowl, and key business leaders in the industry. Jon's work has been featured in notable publications including Crain's Detroit Business, Restaurant Business, Crain's New York Business, Ad Age, and Modern Healthcare.