By: Leigh Anne Zinsmeister
The fast-casual restaurant brand is ‘full steam ahead’ on franchising
Leigh Anne Zinsmeister is a journalist specializing in the restaurant industry. As a writer for Nation's Restaurant News, she covers the latest trends, menu moves, and business strategies of various restaurant chains across the United States. Her articles provide insights into the performance and operations of different limited-service restaurants, as well as updates on industry executives and labor issues.
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Not enough data
Leigh Anne's focus on the US restaurant industry, specifically limited-service establishments, indicates a keen interest in sales and marketing trends. She often relies on data to support her articles. Therefore, she is likely open to pitches that provide comprehensive data-driven insights into menu trends, consumer behavior, or technological innovations within the fast-food and full-service restaurant sectors.
Given her extensive use of cited data, providing well-researched statistics or survey results related to restaurant sales and marketing could increase the chances of getting coverage from Leigh Anne. Additionally, offering unique insights into emerging menu trends or innovative restaurant technologies may capture her attention.
As she focuses nationally within the United States, local market analysis or specific regional trends within the country could also be compelling for potential pitches.
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