By: Ritarshi Banerjee
Utilisation of contextual targeting, data clean rooms, and privacy-preserving cohorts are considered equally important for shifting to the cookieless future
Ritarshi Banerjee is a Trainee Correspondent for the Financial Express in India. With a focus on national news, Ritarshi specializes in writing about digital transformation, technology, cybersecurity, and the impact of emerging trends on the financial sector. His articles provide insightful analysis and explanations of complex topics to keep readers informed about the latest developments in the industry.
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Ritarshi Banerjee's coverage is heavily focused on technology and digital transformation, with a specific emphasis on cryptocurrency, blockchain, artificial intelligence (AI), cybersecurity, and digital currency. The majority of the articles are forward-looking pieces analyzing trends in these areas.
Given Ritarshi's focus on citing data and providing investment analysis in the context of industry-specific topics like crypto & blockchain, he may be particularly interested in pitches that offer unique insights supported by factual data or expert opinions from reputable sources within India’s tech sector. Additionally, given his national geographic focus on India, relevant local perspectives or case studies related to technology advancements and regulations within the country could be particularly appealing for him.
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