Shreyas Kulkarni

Zomato's latest Diwali ad playfully takes a jab at India's love for hyperbole, as an in-house creative team helps ‘light up' the country from space with some sweet inspiration.

afaqs! has been the consistent leader online in reporting on the Indian marketing, advertising and media space since 1999.

Is it a novel way to keep users engaged on the app, or a calculated move to curb its image as a haven for catfishing scams?

The indie ad agency turned 11 years old a month ago. Co-founder Khazanchi tells us how his agency pulled it (account wins) off and about its “aggressive phase of growth.”

As the year draws to a close, it's a tale of how two popular travel destinations are enticing Indian tourists.

For the first time, the brand's ‘Tayyari Jeet Ki' has cast a celebrity in its ad. Ogilvy's ECD Akshay Seth tells us why.

In addition, a pin code-mapped free dentist consultation is available. Shreyas Kulkarni

A longstanding holiday tradition in the UK, the much-anticipated John Lewis Christmas advert showcases sisterly love in a heartwarming manner.

The Spaniard retired from professional tennis after the Netherlands defeated Spain in the Davis Cup quarter-finals.

He clarifies it was merely a filter to identify candidates who would value the opportunity without being hindered by constraints.