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Sneha Medda
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Sneha Medda

Junior Correspondent

AS SEEN ON
Social Samosa

Preston's Summary

Sneha Medda is a Junior Correspondent for Social Samosa, a leading media platform in India. She covers a wide range of topics in the marketing and advertising industry, including brand campaigns, rebranding efforts, industry insights, and expert opinions. With a keen eye for detail and a passion for storytelling, Sneha brings engaging and informative content to her readers.

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Geo Focus

India (National)

Coverage Attributes:

Beta
Cites Data: 26 %
Press Release: 26 %
Expert Commentary: 10 %
Event Coverage: 9 %
Seasonal: 8 %

Themes Covered:

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Most Recent Topics:

  • Advertising Campaigns (Ad Campaigns)
  • Programmatic Advertising
  • Marketing Technology (MarTech)
  • Search Engine Marketing (SEM)
  • Beauty Industry
  • Makeup & Skincare

Pitching Insights

Sneha Medda's coverage predominantly focuses on sales and marketing, particularly in the context of branding, advertising, and business. She frequently includes expert commentary and cites data in her articles.

To effectively pitch to Sneha, consider offering insights from industry experts related to developing trends or innovative strategies within the sales and marketing domain. Additionally, providing access to relevant data or exclusive analysis might capture her attention given her frequent citation of such information.

Given that Sneha's geographic focus is not specified but she operates out of India, it would be beneficial for pitches to incorporate a global perspective while also considering the unique dynamics of the Indian market when appropriate.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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Articles

Social Samosa

Wildest Gen Z moments: Advertising edition

Wildest Gen Z moments: Advertising edition

By: Sneha Medda

Gen Z is bringing a refreshing, no-filter attitude to the workplace, from quirky email sign-offs to casual approaches to leave requests. Advertising seniors share their most memorable interactions with this unhinged generation.

Social Samosa

Jaguar's rebranding: Evolving for Gen Z or a risky gamble?

Jaguar's rebranding: Evolving for Gen Z or a risky gamble?

By: Sneha Medda

Jaguar's latest rebranding, which replaced its iconic leaping jaguar with a minimalist wordmark, sparked widespread criticism for losing its essence. The shift highlights the growing trend of brands targeting Gen Z with bold yet sometimes misaligned updates. Industry experts weigh in on the fine line between evolution and overcompensation.

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