Ubaid Zargar

The brand’s chief growth officer explains how the festive season calls for increased advertising and media spends, alongside hyperlocal and regional marketing.

Leading marketers explain why brands must go beyond media spends, focusing on trust and consumer connections to carve their niche in a cluttered digital landscape.

The Bollywood actor and his girlfriend, Gabriella Demetriades, embarked on a three-day stopover in Dubai, vlogging their way through the city to explore top attractions and hidden gems.

The tech giant taps into human curiosity with 'Googlies,' a gamified search experience designed to surprise and engage users with quirky, unexpected discoveries.

SocioWash’s co-founder along with the digital marketing agency’s producer and director walk us through the emerging trends of festive marketing.

The group is set to launch its quick commerce service, branded as Neu Flash, initially for select users, covering groceries, electronics, and fashion.

Tech giant Google continues its playful campaign of friendly rivalry, adding to a long-standing trope of smartphones having a laugh at each other's expense.

Chopra joins Ranveer Singh and recently announced brand ambassador Deepika Padukon in the list of celebrities repping the battle royale game.

Mom’s Magic dives into the issue of inheritance inequality. ITC’s Ali Harris Shere explains why the brand chose this conversation for the festive season.

Pelki Tshering, the CMO of the brand that transforms every celebration into a jewelry moment, says Tanishq is in tune with India's festive pulse, from Akshaya Tritiya to Diwali.