Marketing SVP Bradley Breuer shares why AI works best at PetSmart when it's paired with human expertise.
Retail TouchPoints is an online publication dedicated to providing insights and strategies for optimizing customer interactions across various retail sectors. With a combined 50 years of industry experience, the publication offers a wealth of knowledge and expertise to help businesses enhance their customer relationship management (CRM) strategies and build customer loyalty.
The publication caters to executives and professionals in customer-facing roles, recognizing the significant shift towards investing in customer-facing technologies. It covers a wide range of topics, including product promotions, beauty and fashion, content and publishing, healthcare and pharmaceuticals, and deals and promotions.
Retail TouchPoints' coverage includes press releases, private sector announcements, data-driven insights, promotional deals, and event coverage. The publication aims to provide relevant and insightful content to its readers through various digital mediums, such as white papers, e-books, webinars, custom research, and lead generation campaigns.
By leveraging its targeted promotions and custom content offerings, Retail TouchPoints helps businesses in the retail industry achieve tangible results and stay ahead of the curve in an ever-evolving customer-centric landscape.














