Phoebe Bain is a Senior Reporter at Crain's New York Business. She covers a diverse range of topics including UPS, music festivals, SXSW, AI, and Verizon, often exploring the intersection of technology and culture. Bain's work has been featured in Crain's New York Business, Ad Age, and Crain's Chicago Business.
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Phoebe's coverage focuses on direct-to-consumer (DTC) marketing, sales & marketing, content & publishing, and beauty & fashion. She frequently covers industry trends and provides insights through press releases and cited data.
To effectively reach out to Phoebe Bain for potential collaboration or contribution, consider providing her with newsworthy updates within the DTC marketing space such as emerging trends, innovative strategies adopted by brands in DTC marketing, and insightful data-backed analysis of consumer behavior related to beauty or fashion products.
Given her focus on industry-specific themes like DTC marketing news and trends including brand partnerships and influencer collaborations, tailor your pitches to align with these areas of interest.
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By: Phoebe Bain
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The direct-to-consumer news you need to know this week, from retail moves to financial updates.
JDRF takes on the name Breakthrough T1D as it dispels the notion that only children are diagnosed with Type 1 diabetes
The direct-to-consumer news you need to know this week, from retail moves to financial updates
Winning with women, event marketing, niche targeting and events are among the strategies that could get the apps back on track
Coterie, Jolie, Flamingo Estate and other brands selling upscale versions of everyday products head to the Hamptons to meet the 1% where they summer.
It's 10 a.m. on a sunny Saturday morning in the Hamptons, and showerhead company Jolie is hosting yoga at its private summer home.
The group, whose partners include marketing leaders at McDonald's, Hilton and other big brands, are bringing a marketing touch to the VC world
Design B&B is Design Agency of the Year, Silver Outside of handling litter during allergy season, the good folks at the National Park
Colossus is Small Agency of the Year, Design, Gold Colossus might be a small agency, but it recently tacked on some big design power.
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