Food & Beverages

Food and Beverage PR

Food and beverage trends move fast. It’s important to keep up with the latest conversations. Below you’ll find the most current food and beverages PR topics, journalists, and publications to get you started with impactful food PR.

Preston Insights

The recent articles on Food & Beverages highlight several emerging trends and developments in the industry. One significant trend is the focus on innovation and technology in food, with predictions for 2025 emphasizing advancements that could reshape the industry. Fast-food chains are particularly keen on capturing the attention of Gen Z, who are driving trends with their preference for crispy chicken, dipping sauces, and bold, international flavors. This demographic's substantial spending power is influencing menu offerings, as seen in reports from chains like Wingstop and McDonald's. Additionally, the "value wars" among casual dining chains such as Chili's and Applebee's indicate a competitive landscape where providing more food for less is key to attracting customers.

Another notable development is the growing interest in alternative ingredients and cooking methods, driven by factors such as rising egg prices and a desire for healthier meal options. Articles discuss experimenting with egg substitutes like applesauce and aquafaba, as well as exploring easy, healthy dinners that can be prepared quickly. The popularity of Ina Garten's cooking methods, such as her approach to baked potatoes and tomato soup, reflects a trend towards simplicity and flavor in home cooking. Furthermore, the introduction of new restaurant concepts, like BKK New York's Thai spins on comfort food, showcases a fusion of traditional and modern culinary practices, appealing to diverse palates. These trends underscore a dynamic food landscape where innovation, value, and adaptability are crucial for success.

Preston Insights are generated by our in-house AI models. Our models are designed by experts to analyze and summarize thousands of current articles from our database on the topic of this page. We've selected articles from top-tier, US publications, and top niche publications for each industry. The results are up-to-date and manually verified by PR experts.

Pitch Ideas

  • Fast-food chains innovate to capture Gen Z with bold flavors
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  • Alternative ingredients rise as egg prices soar in 2023
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  • New restaurant concepts blend traditional and modern culinary practices
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  • Technology reshaping food industry predictions focus on 2025 innovations
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  • Casual dining chains battle for customers with value-driven menus
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  • Home cooking trends embrace simplicity inspired by Ina Garten
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Preston Insights are generated by our in-house AI models. Our models are designed by experts to analyze and summarize hundreds office current articles from our database on the topic of this page. We've selected articles by top-tier, US publications, and top niche publications for each industry. The results are up-to-date and manually verified by PR experts.