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Learn all you need to know about PR and how to win media coverage with our Intelligent Insights blog.

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How to Write a New Hire Press Release

Congratulations! After months of searching, you’ve finally found the perfect candidate to fill a key position in your company. Now that it’s time to introduce them to the rest of the bus...

What Press Releases Are and What They Do

By definition, a press release informs the media and the public about something newsworthy.   Though it often comes from private businesses or PR agencies, distributed to various o...

How to Write a Book Launch Press Release

Publishing a book is a monumental achievement in and of itself. However, if you want the book to also be a success, you need to generate publicity. One of the most effective ways to get that...

How to Write and Send Out an Event Press Release

An event press release is used to advertise any type of notable special event to the media. By distributing a press release to relevant news outlets about an event, it can generate buzz and ...

A Guide to Writing a New Product Press Release

A successful product launch depends on good-quality promotion.  One surefire way to generate interest is to issue and publish a new product press release. If media outlets are enticed b...