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9 Appetizing Restaurant Marketing Ideas to Indulge in 2024
Restaurant marketing offers opportunities to attract and engage with customers. However, it also comes with various challenges. Restaurants often face immense competition and the never-endin...
9 Leading Healthcare Marketing Trends Impacting the Industry in 2024
Healthcare marketing presents several unique challenges due to the industry’s highly regulated and sensitive nature. Plus, the abundance of healthcare information available online means st...
9 B2B Marketing Trends to Follow for Success in 2024
B2B marketing is constantly evolving with new technologies and industry demands. Staying updated on the latest B2B marketing trends is an absolute necessity if you want to be competitive.&nb...
9 Top Social Media Marketing Trends Taking the World by Storm
Social media marketing is a lot like fishing. You cast your line into the digital ocean, hoping that your target audience takes the bait. If you’re still relying on outdated soci...
Unlocking the Power of Thought Leadership Marketing (Benefits + Best Practices)
Original thinkers shine because they’re unafraid to speak up, shape narratives, and influence direction. Thought leaders are original thinkers.They’re a powerful impetus of innovat...
9 Top Influencer Marketing Trends Shaping the Industry in 2024
Influencer marketing isn’t dying in 2024. In fact, the influencer market size has nearly doubled over the last four years. Yet traditional influencer marketing is dying. Why? S...
Top 10 Video Marketing Trends for 2024 [+ Tips]
With attention spans becoming increasingly shorter, content that leaves little to the imagination reigns supreme. That content is video! It’s no secret that videos are more engaging an...
8 Mobile Marketing Trends to Upgrade Your Strategy in 2024
Mobile marketing trends are skyrocketing. If you’re not on board, you’re missing out on a whole world of thumb-scrolling, app-tapping potential. But ensuring your mobile marketin...
10 Emerging Marketing Automation Trends for 2024
Marketing automation is like having a personal assistant who can handle all your marketing tasks. It can streamline your processes and boost efficiency. But keeping up with it can be challen...
8 Email Marketing Trends and Best Practices for 2024 [+ Tips]
Email marketing provides a direct and personalized way to reach your target audience. Plus, it’s cost-effective in comparison to other marketing strategies. While email marketing can be a ...
Thought Leadership Strategy: 14 Steps to Balancing Authority and Authenticity (+ Examples)
Do you want to share valuable insights and drive innovation in your industry? You want to be a thought leader! Who doesn’t, right? Afterall, it’s a noble aspiration — autho...
7 Top Content Marketing Trends 2024 [+ Tips and Tricks]
Consumer preferences evolve continuously, and the content that resonates today may not tomorrow. Plus, technologies and platforms are always emerging. That’s why staying up to date o...
15 Digital Marketing Trends Worth Your Attention in 2024
As a brand, you may face several challenges navigating rapid technological advancements. You may also find yourself struggling to keep up with shifting consumer behaviors. On top...
18 Top PR Trends Shaping the Industry in 2024
Are you looking for a way to maximize your PR efforts in 2024? Well, you must contend with an influx of new communication platforms, evolving audience preferences, and ever-changing di...
4 Successful PR Campaign Examples 2023 and Why They Worked + Tactics
Whatever your industry, you want your brand to be centerstage, in the limelight, imbibing the standing ovation of an adoring target audience. But how? Well, a successful public r...
